Viking Plunder 5oz (2-Pack)
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Norse Roots Compared to Other Tallow Chip Brands
See how Norse Roots kettle-cooked chips stack up on ingredients, cooking method, flavor, and crunch.Norse Roots
Others
Premium Quality - Lower Price
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Thick-Cut Chips, Huge Crunch
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Cooked in USDA-Certified Beef Tallow
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Made In-House in the USA
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Exclusive Signature Flavors
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F.A.Q.
Got Questions? We’ve Got Answers.Beef tallow is rendered fat from cows, and it's known for being rich in healthy fats, including monounsaturated and saturated fats. We use beef tallow because it’s a natural, stable fat that delivers a crispy texture and superior flavor to our chips. Plus, it’s free from the harmful trans fats found in many processed oils. You can learn more about why we use Beef Tallow Here.
Our potatoes are locally sourced and, while not organic, they are non-GMO Project verified.
Yes! Our chips are 100% made with beef tallow, which makes them crispier and healthier than chips made with seed oils.
Seed oils, like canola, sunflower, and soybean oil, are often highly processed and contain high levels of Omega-6 fatty acids, which, when consumed in excess, can contribute to inflammation and other health issues. We believe in using clean, simple ingredients, and beef tallow is a healthier alternative, offering a more natural source of fat with a more balanced fatty acid profile.
Yes! All our chips are certified gluten-free, so you can enjoy them without worry. (And they taste great, too!)
Why Beef Tallow Chips Hit Different
Not all chips are cooked the same. The Norse Roots difference is the flavor.Norse Roots Beef Tallow Chips
Conventional Chips
Cooking Oil
Beef Tallow (traditional frying fat)
Industrial seed oils
Flavor
Rich and savory, umami, deeper taste
Light, neutral
Texture
Hearty crunch, fuller, more satisfying bite
Thin crisp, easy to over-snack
Why Norse Roots Costs Less
Norse Roots is built differently. We’ve been doing this for a long time. We're part of SnackCo of America, a company with over 30 years of experience making chips in both Europe and the U.S. We’ve produced everything from classic kettle chips to custom private-label snacks. We’ve used that expertise to launch something entirely our own: beef tallow chips with clean ingredients and flavors you can't find anywhere else.
We don’t rely on co-packers or third-party facilities. We own our manufacturing and built our machinery specifically for Norse Roots. Every step from how the tallow is handled to how the chips are cooked is designed in-house to maximize quality and efficiency.
That means we can offer a better chip without bloated costs. No seed oils. No fillers. No middlemen. Just real ingredients, real flavor, and a price that reflects smart manufacturing—not shortcuts.
Beef Tallow Makes the Difference
At Norse Roots, we fry our potato chips in beef tallow, a traditional fat rich in flavor and free from the industrial processing found in seed oils. This old-world cooking style delivers a deeply satisfying crunch and rich taste that seed oil-fried chips simply can’t match. If you’re looking for a seed oil alternative that doesn’t compromise on texture or flavor, this is it.
Seed Oil-Free Snacking
Most chips on the market are loaded with ultra-processed oils like canola, sunflower, or soybean. Norse Roots offers a smarter, cleaner path with zero seed oils, no MSG, and real flavor. Our beef tallow potato chips are perfect for those seeking clean-ingredient snacks without sacrificing the rich taste you expect from your favorite chip.
Modern Flavor Meets Tradition
We believe food should be as functional as it is flavorful. That’s why Norse Roots potato chips pair modern seasonings with ancestral cooking methods. The result? A snack that’s free from artificial additives and preservatives, flavorful, and better for you than traditional chips.
Feast like a Viking—not with processed junk, but with real chips made the old way. The beef tallow brings out the deep, rich, umami flavor, truly making Norse Roots "The Steak of Potato Chips."
